San Diego Offsite: Whitestone Surf Club

Client
Whitestone
Year
2023

When you think of Southern California, what's the first thing that comes to mind? Ocean air, soothing waves, and the Beach Boys playing "Surfin' U.S.A."!

That's why Team Whitestone headed to San Diego for our annual company offsite. After an incredible experience at our offsite in Austin, Texas, we knew it would be hard to top the location, vibe, and custom merch. But here we are, riding the wave!

Inspired by the chic beach vibes synonymous with Southern California, our Brand Team opted for simple and functional items with our Whitestone Surf Club spin on beach essentials. 

The Elements:  

  • Retro surf style

  • Soft dusted pastels and sherbet hues

  • Nostalgic 90s surf prints

  • Funky typography with playful lettering

  • Hand-drawn patterns

In alignment with the Whitestone Surf Club theme, we gifted each team member with custom-designed merch inspired by 90s surf culture and our highlighted annual trends: good for the planet and 90s nostalgia. These versatile items were practical and useful during our offsite activities and events.


MARINE LAYER LONG SLEEVE TEE

MICRO CORDUROY HAT

BEACH BAG

PESHTEMAL BEACH TOWEL

JOURNAL

Our Whitestone team was smiling wide and enjoying good vibes throughout our Surf Club adventure. Each component was put to good use, enhancing our overall experience together and adding a little “surprise and delight” goodness for each company employee. Positive vibes and salty souls for life. 🤙